Why Hemp?
Because what you wear every day should feel good — on your skin and on the planet.
We started working with hemp long before it was cool, legal, or easy. Once you live in it, it’s hard to go back. Hemp has a calm, grounded feel — breathable, sturdy, and somehow both relaxed and elevated.
But the real reason we’re obsessed with hemp? It’s one of the most promising fibers for a more regenerative future.
Hemp Can Help Heal the Planet
Hemp is a “workhorse” plant with some serious superpowers:
- Low water use – needs significantly less water than many conventional crops
- Soil-friendly – its deep roots can help stabilize soil and support better structure
- Fast-growing – can mature in a single season, producing a lot of usable fiber while gobbling up excess CO2
- Fewer inputs – naturally resilient, reducing reliance on herbicides
Choosing hemp doesn’t fix everything overnight. But it’s one of the clearest, easiest steps we can take as a clothing brand to lower impact and support healthier landscapes.
How Hemp Feels on Your Body
We often tell people: “You don’t really get hemp until you wear it.”
Hemp fabrics:
- Breathe like a dream — help keep you comfortable across seasons
- Soften with wear — the more you wash and live in them, the better they feel
- Hold their shape — they don’t sag out in that sad, stretched-out way
- Age with character — colors mellow, textures evolve, and their patina tell your story
We blend hemp with organic cotton and other fibers when it makes sense for comfort and performance — but hemp is always at the heart of what we do.
Better Basics, Not Throwaway Fashion
Fast fashion is built on disposability. Hemp is built for the long game.
We design hemp pieces you’ll reach for again and again:
- Everyday tees and tanks
- Layerable fleece and sweats
- Button-ups and easy outer layers
When you love something, you keep it. When you keep it, you consume less.
That’s the quiet power of better basics.
Hemp and the Future of Fashion
We believe hemp has a big role to play in reshaping the industry:
- More hemp fields supporting healthier farming systems
- More hemp fibers going into everyday garments instead of synthetics
- More local production as domestic hemp infrastructure grows
Our long-term dream is simple: From seed to shirt, as close to home as possible.
Until then, we’re doing everything we can to make hemp the easiest choice in your closet — not a rare exception.
Start Small. Think Big.
You don’t have to overhaul your entire wardrobe overnight.
Start with:
- One hemp tee you wear three times a week
- A hemp sweatshirt that replaces a synthetic fleece
- A hemp dress or button-up you can wear from day to night
Every piece is a tiny shift toward a better system.
If enough people make those shifts, it adds up.
FAQs
Q: Is hemp scratchy or rough?
Not the way we make it. Our hemp blends are designed to feel good from day one and age even better. Think lived-in, not stiff. Every garment is washed and dried so that it's already totally shrunk to the size it will be after you wash and dry it.
Q: Is hemp actually sustainable or just a buzzword?
Hemp isn’t a magic wand — but it is a fiber with real, measurable advantages: lower water needs, resilient growth, durable fiber. When combined with thoughtful design and responsible production, it’s one of the best tools we have.